Adobe AIR the new marketing tool
I just wanted to take a minute to talk Adobe AIR. “Adobe® AIR™ lets developers use their existing web development skills in HTML, AJAX, Flash and Flex to build and deploy rich Internet applications to the desktop.” Adobe AIR is still new but quickly becoming adopted by many big name companies.
This really gets my creative juices flowing when I think about the possibilities. Here are two of my favorites that I’m really digging.
Google Analytics Reporting Suite, yes they are currently working directly with Google.
The second one from Ribbit, Silicon Valley’s first phone company. They came out with an AIR iPhone desktop app using their phone service.

